When I've looked, there've been dozens of co-branded products and far fewer classics/free-form sets. Some of the bulk brick buckets have been unavailable when I've shopped for my son locally.
There are definitely a lot fewer Classic sets, but like... the point of them is that they're just a bunch of generic pieces. You don't need that many different sets, just sets of different sizes.
Of course, a just-pieces set of Lego technic would be amazing :-(
But yes, that Creator line is great. I think the 3-in-1 sets especially are very good. My 3-4 yo son loves those. e.g., https://shop.lego.com/en-AU/Vacation-Getaways-31052
Especially when the 3 options are quite diverse; in this case a campervan, a house and a boat. The campervan is particularly clever.